Sports sponsoring

BWT in winter sports

With regard to the tradition-rich world of winter sports, BWT's main presence is in alpine and nordic skiing.

BWT Im Wintersport

Winter sports

Pink - die Farbe des Wintersports

Seit 2017 sind wir Teil des Wintersports. Egal, ob auf den Startnummern der Athleten oder auf den Banden an den steilsten Abfahrtsstrecken dieser Welt – an unserem BWT Pink kommt im alpinen Skisport niemand mehr vorbei. Neben Swiss-Ski Team unterstützen wir auch das US-Ski Team sowie die Rennen in Killington (USA) und Beaver Creek (USA). Große Erfolge feiern wir regelmäßig auf den Skisprung- und Skiflugschanzen dieser Welt. Auch der Eishockey Cup in der Schweiz wird von uns aktiv unterstützt.

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Ski alpin

Interview Beat Feuz

He is currently the best downhill skier in the world: Beat Feuz. Beat Feuz is also the best downhill skier of the last season. In Lenzerheide in March 2021, he received the small crystal globe for winning the downhill World Cup for the second time in a row. We spoke to him last year about goals and plans, as well as his role as a family man.

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Swiss Ski

Since 1904, the Swiss Ski Association Swiss-Ski has formed the umbrella of Swiss winter sports and relys on our support since the winter of 2018/19. In addition to bibs for races in Switzerland, perimeter advertising and bottle sponsorship for top Swiss athletes such as Beat Feuz, we are Swiss Ski’s official water partner.

Interview Beat Feuz

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Swiss Ski

Interview Beat Feuz

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Ski jumping

BWT jump ski

BWT is the official jump ski producer. In cooperation with Fischer Sports GmbH, BWT has been accompanying a team on pink BWT jump ski since 2017. The two companies have a lot in common: BWT and Fischer are both internationally active and benchmarks in their field. They focus equally on technology and innovation, meet the highest quality standards and are therefore extremely successful in water technology and winter sports hardware. The basis for a long-term partnership is therefore obvious.

Ice hockey

Swiss Ice Hockey Cup

Since the 2017/18 season, BWT has sponsored the Swiss Ice Hockey Cup (SIHC). An involvement with ice has long existed as BWT Aqua AT systems deliver the water for producing the required optimal ice quality at numerous Swiss ice hockey stadiums. BWT also supplies the teams with bottled and mineralized tap water. Moreover, the BWT logo decorates rink-side hoardings and players' equipment.